Seminole Hard Rock Hotel and Casino Hollywood
— — a guitar lit up against the Broward sky.
Not only on a wall.
“The Guitar Hotel rises 450 feet above the Seminole Tribe's land in Hollywood, Florida, between Fort Lauderdale and Miami. The $1.5 billion expansion opened in October 2019 and turned the silhouette into one of the most recognisable shapes on the Broward skyline. The tower lights run through programmed colour every night, and the long pool deck below catches the reflection on the water. from the studio
Seminole Hard Rock Hotel and Casino Hollywood, on ceramic.
Each tile is finished by hand in our Knoxville studio. Artwork is slowly infused into the ceramic surface under high heat and pressure, and rests beneath a thin glossy finish. The colour lives in the surface, not on top of it.
Pick any four 4-inch tiles — National Parks you've been to, a Smokies set, the four seasons of one place. $ for a set of , cork-backed, ready to live on the table.
The place, in three passes.
Seminole Hard Rock Hotel and Casino Hollywood sits on tribal land off State Road 7 in Hollywood, Florida, about midway between Fort Lauderdale and Miami in Broward County. The resort is owned and operated by the Seminole Tribe of Florida, which acquired the Hard Rock brand worldwide in 2007 for about $965 million. The property opened in 2004 and was expanded in a $1.5 billion project that opened on 24 October 2019, adding the guitar-shaped tower, a second hotel, a 7,000-seat venue, and an enlarged casino floor.
The Guitar Hotel stands 450 feet tall across 36 storeys and was the first ground-up, guitar-shaped hotel in the world when it opened in 2019. The building was designed by Klai Juba Wald with DeRose Design Consultants on the structural side, and uses an exterior LED system that wraps the two slender towers and the connecting strings. The strings are lit fibre rather than wire, and the colour programme runs nightly. The tower holds 638 hotel rooms and sits above a large pool deck with cabanas and a slow lagoon.
The resort runs 24 hours a day, with the casino, restaurants, and pool decks open around the clock and the front desk staffed at all hours. Most arrivals come through Fort Lauderdale–Hollywood International Airport, about ten minutes by car east of the property, or Miami International, about thirty minutes south. Self-parking and valet are free for guests and casino visitors. Concerts at the Hard Rock Live arena routinely sell out, with tickets running from around $60 to several hundred for headliners. Resort fees and minimum room rates vary sharply with the season.